Research that turns appointment data into clear action.
We analyze real sales conversations to understand what actually drives outcomes.
By looking at how appointments are run, not just how they sound, we surface patterns that help teams tighten execution, regain control, and close more consistently.
Some findings are shared publicly, while deeper reports are reserved for companies using TalkTrackr, giving them access to insights that only emerge at scale from real appointment data.
High performing appointments follow a clear order. When information shows up too early or too late, even strong interest can fall apart. We measure the appointment flow patterns that consistently lead to decisive closes, giving sales leaders a structure they can actually enforce. Resulting in more controlled appointments, fewer stalled conversations, and scripts that produce results instead of guesswork.